Instagram Stories: Don’t Underestimate IG Stories For Your Business

Do you want to know the real power of Instagram Stories for your business? If you are eager to use Instagram Stories perfectly, this is the right blog for you. Here, you will know how to powerfully use Instagram Stories to attract, engage, and bring conversions with your followers. 

Ever since the inception of Instagram Stories, the number of users is increasing drastically. Now 90% of Instagram users are using Instagram Stories to communicate and update their followers and friends. 

As the Stories last for 24 hours, people feel free to share small or short glimpses from their daily life without hesitating or having a second thought as it will only be up there for a day. 

Instagram Stories has changed the way Instagram users share content and interact with each other. Now, after 5 years of Instagram Stories, there are so many features and functionalities added to Instagram Stories that make it such a powerful and effective way to share content and even run result-driven Instagram marketing campaigns. 

Businesses can harness the power of Instagram Stories to expand their reach and connect with their prospective customers and followers to derive exceptional value. 

Keep reading till the end of this blog to discover how you can use Instagram Stories more powerfully for your business. 

Understanding How Instagram Stories Work?

Statistics show that Instagram Stories are being used by more than 500 million Instagram users daily, which means it has enormous potential to reach millions of people with your content. 

It is found that Instagram Stories encourage Instagram Users to stay engaged on the platform and more Instagram stories. 

Instagram Stories only stay live for 24 hours and allow only 15 seconds of short videos to upload. Therefore, it makes it easy for Instagram users to stay engaged with the Instagram stories and use them in their marketing campaigns. 

As the attention span is getting lower and lower day by day, people don’t like to watch videos of longer duration. Thus short video clips are doing great and keep the interested audience engrossed for so long. 

Thus, you can use Instagram Stories to engage your followers and interested audience with 15 seconds creatively designed videos and keep them regularly engaged with your content. Moreover, there are so many filters and features provided by Instagram that make your Instagram Stories more powerful and interesting. 

There are various ways in which you can use Instagram stories to enhance your business. So let’s discover how to use them effectively. 

Different Ways To Use Instagram Storiesṣ For Business

Apply these below-given methods to retrieve amazing results through Instagram Stories. These are the tried and tested methods by various brands and businesses to use Instagram Stories to deliver amazing results. 

Thus, if you’re commencing your Instagram Stories strategies, then start with the following methods. If you’re already promoting your business through IG Stories, then it is a bet for you to discover a unique method to use Instagram Stories for your business. 

#1 Use Brand Stickers To Create Instagram Stories

Unlike other formats of content to post on Instagram, IG Stories provide you with various features that include themes, stickers, filters, and so more to create powerful Instagram Stories. For example, you can create amazing and beautiful-looking Instagram Stories using stickers that like your customers. You can find a plethora of stickers on Instagram Stories. You can even use Canva to creatively design Instagram Stories to promote and reach your followers that lay an impressive image.

#2 Embed Instagram Stories On Your Business Website

One of the amazing ways to use Instagram Stories is by embedding them on the website. It will add more unique, attractive, and engaging content to your website. Using the Instagram Widget or Social Media Aggregator tool, you can easily embed Instagram stories on your website. As people like to engage more with creative and innovative content than old-professionally sound website content, Instagram Stories can be an innovative approach to display content on your website.  

#3 Use Hashtags, Mentions, & Location In Your IG Stories

Another way to make splendid IG Stories is through hashtags, mentions, and location tags. These will make your Instagram Stories more specific, intriguing, and interesting to your audience. Depending on what type of content you are showcasing to your audience, you can use any tags to make them more attractive and engaging. 

#4 Keep Some Awesome Instagram Stories Forever With Highlights

You might be using Instagram Stories sometimes to deliver more important information related to your business or products or services. Instead of 24 hours, you can keep such amazing IG Stories forever save with you and display them on your Instagram through the highlight feature. 

Wrapping Up!

Hence, we have come to the end of this blog and discovered that Instagram Stories are so powerful to boost your business. You can create amazing content through Instagram Stories that too efficiently without using many resources. And the result it derives is marvellous. Thus, follow these methods to gain more out of your Instagram Stories and make a powerful content strategy to promote your business.

You may also like


Why It’s Become So Difficult To Find Employees


A staggering 93% of organizations in the healthcare industry say that recruiting has become more difficult in recent years. Eighty-three percent of IT companies report difficulty finding qualified candidates.

Internal vs. external factors in recruiting

According to the responses, there are two main categories of factors that influence recruitment: internal and external factors. Both the organization’s own activities and external influences are considered internal factors.

When faced with adversity, nearly three-quarters of people blamed it solely on circumstances beyond their control. Covid-19, industry attractiveness and political and economic factors are the most common outside influences on recruitment.

It is possible for organizations in the sector to benefit and suffer from external factors at the same time.

Getting to know potential employees

In the survey, only 58% of respondents said their organization used a recruitment system to manage their hiring.

Communication with job candidates is critical to the recruitment process’s success. Candidate perceptions of the new employer…

Read More

Recruiting the Best and Brightest Amid Today’s Talent Shortage


With the resurgence of the employment market, firms are scrambling to fill openings fast, resulting in a fierce rivalry. Recruiters need to tap into their creative juices and use them to alter their hiring procedures and applicant experiences or risk losing out on top-tier candidates.

Recruiters may obtain an advantage in today’s candidate market by catering to candidates’ demands and providing an improved application process. In the following examples, recruiters may use these insights to improve their ability to attract the best candidates.

Employer branding should be the first step in the process.

When it comes to hiring for high-level positions that need substantial training and specialized degrees, you have to stand out from the crowd. It is possible for employers to stand out from the crowd of similar job postings and attract the attention of top candidates by creating a distinct brand identity for their company.

48 percent of recruiters believe that…

Read More

How Job Seekers Can Make Themselves More Attractive To Recruiting Agencies?


The recruiting industry, like the labor market, changes rapidly and unexpectedly. Employers and recruiters are finding it increasingly difficult to find and hire top talent as the workforce recovers from COVID-19 and unemployment rates continue to fall.

Focus on Your Personal Brand First

For some jobs, having a strong personal brand is absolutely necessary. Candidate online personas are highly sought after by recruiters. However, even the most well-intentioned job seekers may not be aware of the fact that their other social media pages could be a red flag for recruiters who may be reluctant to refer such candidates to their clients. The same could be said for employers, who may view such online behavior as immature or irresponsible and not in keeping with their values.

Focus Your Energy

The number of applicants for each open position can range from a few dozen to a few hundred. Only apply for positions for which you…

Read More

The Main Stages Of The Tax Campaign


The tax form, or business tax declaration, documents the tax administration on the company’s financial performance. It consists of a series of declarations and annexed documents based on which the taxable result of the company is established. Tax resolution software is mandatory for all companies, except for self-employed entrepreneurs.

How to complete a tax return?

The tax return is drawn up based on accounting data appearing in the annual accounts published at the end of the financial year. This, therefore, opens what is called the tax campaign of the company. The main components of the tax return are:

  • The declaration of the result, the allocation of the result, and the mention of the deficit, if necessary
  • The table of provisions, receivables, and payables
  • Realized capital gains or losses
  • The added value produced
  • The composition of the share capital and details of any holdings in subsidiaries

Normal or simplified tax return?

Depending on whether the company is subject to…

Read More

3 Reasons Why The Outsourced Chief Marketing Officer Promises Better Prospects


Marketing campaigns do not always succeed in delivering as per your expectations. Nevertheless, you cannot compromise the company’s growth because of some faulty strategies of the in-house CMO. What did go wrong exactly in the marketing strategies? Ask the outsourced chief marketing officer, and you will get the correct answer.

Basically, someone considering the strategies from inside the company cannot assess the implications better than the expert considering the entire scenario as a third party. If you are reading this article, the chances are high that you are dissatisfied with the present revenue generation. But you just have not got enough reasons to invest in outsourcing for CMO.

Reason #1: Prioritize the trust factor

While maximum chief marketing officers working with the companies are thinking fanatically about new marketing campaigns, the professionals tend to miss out on small but significant factors. One such factor is trust. What’s the use of marketing…

Read More

Explore the Ultimate Benefits of Automated Trading


Auto trading permits exchanges to be put rapidly and effectively founded on foreordained boundaries and diminishes the human blunder figure present conventional trading frameworks. But, by the by, the utilization of this sort of innovation isn’t liberated from risk. In this article, we take a gander at the central issues to think about while choosing to utilize automated trading frameworks.

Auto trading or an automated trading framework is a component for partaking in coordinated monetary business sectors comprising of utilizing an algorithmic trading framework with which financial backers place exchanges to trade monetary instruments consequently. A calculation program executes orders by carrying out foreordained or financial backer customized rules.

Also, auto trading permits a few exchanges to be done in a similar timeframe and whenever of day, rather than the orders made by a customary broker. This is because the boundaries for trading monetary instruments are foreordained by the calculation program…

Read More

Is It Possible To Learn Share Market Courses From Home?


Nowadays, many people try to enter the field of share market, but due to a lack of knowledge, many people hesitate to join. And the best option to overcome these hesitations is by properly learning the tricks and rules necessary to be in the share market. Several institutions and experts are available for people to learn about the share market and their working style. Moreover, they offer share market courses online and help many people to learn about share market trading from the comfort of their homes. And these courses also provide various materials that help people gain more knowledge.

Many institutions provide various trading courses for their students to teach them about trading and all the tips and tricks that help them be more profitable and create a career through this option. And these online courses are the advanced version of trading courses, and people interested in trading can…

Read More

Why Do You Need To Choose A Reliable Taxi Service?


Do you find it challenging to get to your city daily? The majority of us believe that owning a car is the most efficient mode of transportation in any city. However, driving to work every day in the early morning becomes a tedious effort. You may make use of the most excellent cab service with Sri Ramana Travels in major cities.

The tirupati taxi services are the finest for getting to the airport or hanging out with pals. You can book a taxi without breaking a sweat simply using your smartphone. Isn’t it sounding fantastic? When you use this cab service, you can take advantage of several advantages. The following are the main benefits of reliable taxi services to have a pleasant experience for a long duration.

Pickup and drop facility with taxi services

When you order a Sri Ramana Travels cab, you save time and eliminate several difficulties. If you need…

Read More